From the category archives:

Questionable Marketing

These girls are not hip hop, but the marketing faux pas theory is the same. Their name is Kemistrie. Not Chemistry. Not even Khemistry or Kemistry. It’s Kemistrie. Here’s why I think that is bad.

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Often, emails are received hyping up a new song, and while hype is fine, there is a limit to what you can say that goes past bending the truth, and lands on “just sounds dumb”

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For The Love of God, Name Your Songs

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Email received, promoting a song byMark Victor aka Gizmoe. Subject: MARK VICTOR aka GIZMOE – I BE WEAR THE CAKE BE **CLEAN/DIRTY**…. ….. Come on son.

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GrindEFX.com notes a fairly inventive move by Mos Def, and highlights some problems with the idea.

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